Outplacement Services in Québec City

July 01, 2020 by Shannon Perry

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In Québec City’s infancy, the city relied on its position as a port city for trading. In the 1800’s, the industrial revolution changed employment for many people who called the city home, but when the footwear industry declined in the 20th century, many other industries, such as shipbuilding and breweries, sprang up and died out so that more could have a turn with this beautiful city.

Today, technology-related industries are booming in Québec City with businesses and organizations improving on information and communication technologies, electronics and optic-photonics, and even video games and other digital technology. Manufacturing is still a sought-after industry in Quebec’s capital with low costs, a lot of industry diversity and a great location.

COVID-19 packed a punch for those who call this city home. Stretching into 2021, restaurant dining rooms and non-essential activities experienced closures while social distancing and face coverings remain mandatory for everyone. And, as non-essential personnel are barred from entering Canada (and thus, Québec City,) tourism has taken a hit. In this time of uncertainty, there’s one thing that downsizing companies in Quebec City can do to help during such trying times: outplacement

But what is outplacement in Québec City and why is it so important? Let’s take a look.

Outplacement Services in Québec City: A Refresher

Outplacement services in Québec City are offered by companies when they are holding a layoff or RIF event. Employees who will be impacted by the layoff—that is, those who are losing their jobs—can use outplacement to help secure their next employment. It sounds pretty simple, and it is, but outplacement does a lot to make sure that impacted employees land on their feet after the layoff event. Careerminds is the perfect example of an outplacement provider that adapts and updates the services they offer in order to do this.

At Careerminds, we utilize a 100 per cent virtual platform, allowing us to work with anyone, anywhere. When looking for an outplacement provider, it’s important to look for one that uses a variety of tools to reach their objective. That’s why we have such a high success rate and have led the way in the industry for adapting to a virtual world. We didn’t have to adapt, we were virtual and versatile from day one.

Another factor to consider when shopping for an outplacement provider is their level of involvement with you as a client in addition to the impacted employees that will be participating in the services offered. After all, outplacement isn’t just about finding them jobs, it benefits your company too.

How Outplacement Helps Québec City Based Companies

Company Brand

Why is it important to take care of outbound employees? One of the biggest reasons is because of branding. Public opinion is everything and for many businesses, it can be hard to recover from bad public opinion. After all, how many companies have you avoided because that company treated a loved one, a friend, or even a stranger you read about on social media badly?

On a more broad scale, how many times have you seen public opinion have a huge impact on an organization in response to a poorly handled event?

While a Québec City layoff event likely won’t spark national or international outrage, it can still have a serious impact on the wellbeing of the company. By offering outplacement services in Québec City, you can assure exiting employees that you want to see them be successful after they’ve moved on from your company. People like knowing that the places they get products or services from actually care about the people who have helped to build the company.

Part of the public that notices this is potential employees, too.

Employer Brand

As one generation of workers began to retire and millennials entered the workforce, a slow shift began that has only gained momentum over recent years. Companies can no longer expect competitive pay and benefits alone to win over a potential new employee. Millennials want more, and understanding that is the key to longevity– after all, it’s estimated that 75 per cent of the workforce will be millennials by 2030.

For the majority of millennials, working for a company that is aligned with their own values is just as important as ensuring their financial security with a fair paycheque. In fact, it isn’t uncommon to hear millennials say that they’d take a lower pay rate if it meant they could work for a company with purpose and whose culture was positive.

Millennials also place a lot of importance on development, continuous feedback, and moving up (or out, if need be) in the company. Because the rising workforce has a company culture expectation, it’s essential that companies work to prioritize methods that will nurture that new culture. Creating transparency will allow the company culture to be seen not only by potential employees but the public as well and will play a major role in the company’s brand.

Outplacement is a part of that because millennials will feel more secure about their future, and it also displays a sense of responsibility and compassion towards society.

Community Responsibility

Branding aside, outplacement is very simply the ethical thing to do for impacted employees. These employees have sold weeks and years of their lives to your company in order to contribute to the success of it. And, as difficult as a layoff event is for a company to conduct, it is often a stressful and anxiety-ridden moment in someone’s life. Outplacement can provide reassurances and resources to minimize the impact of a layoff.

In 70 years, Québec City’s population has tripled, making it Canada’s 7th largest city. In the coming years that number is only expected to go up as more people immigrate to the city for the culture and career opportunities. Even with such diverse industries, it can be challenging to take advantage of the opportunities available in Québec City if a participant hasn’t been in the job search world for a number of years. That’s where outplacement—specifically a company that’s constantly adapting to the virtual world—becomes an asset.

Plus, ultimately outplacement saves money as it ensures that former employees do not need to rely on government programs designed to help Canada when they need it. Fewer people who need these services mean lower taxes, so outplacement really is an investment. And, it’s not just as far as taxes go too—outplacement can reduce the risk of a lawsuit.

Minimal Risk of Lawsuits

Layoffs are tricky.

Careerminds doesn’t provide any kind of legal advice—it’s important to consult with your legal department before, during and after the layoff process. But, we’ve been doing this for a while and we know that unfortunately, sometimes companies can inadvertently violate federal and province law.

Federal law applies to all 10 provinces in Canada but, here in Quebec, there are some provincial laws that go beyond the federal laws designed to protect workers. The Civil Code of Quebec requires that the notice of layoff period be reasonable to the situation. Factors such as the type of job, how long the employee has been doing it, and the specific circumstances surrounding the layoff all impact how much notice needs to be given in a layoff. Other legislation, such as the Canadian Human Rights Act, protects vulnerable groups from discrimination and may play a part in who is laid off during a reduction-in-force (RIF) event.

Special concerns for HR, First Nations, Minorities and Outplacement

As more and more visible minorities choose to relocate to Québec City, Quebec’s capital continues to grow more diverse. And, while Québec City is a welcoming place, many visible minorities still experience racism. Diversity is wonderful; however, diversity increases the risk of violating federal law as far as discrimination goes.

Whether it is a subconscious move in HR during a layoff or an employer who refuses to hire someone because of their skin color or their heritage, minorities involved in a layoff event need to be considered in any city, but especially one with so many minorities as part of the workforce.

Like any place where people are, there are problems. But, at the core, the people of Québec City care. It’s essential that companies remember this when making the choice to hold a reduction-in-force (RIF) event. Tossing part of the workforce out into the figurative cold without a plan doesn’t sit well with the public or people who might want to work with your company in the future, and if done carelessly can cost the company in much more direct ways.

Let Careerminds help you organize a layoff event that will prepare impacted employees for today’s job market so that they land on their feet and your company can thrive!

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Shannon Perry

Shannon Perry

Shannon has experience creating SEO content and strategy designed to satisfy search engines while also providing useful and unique content to readers. In addition to strategy for multiple channels, She's created ideal customer personas for sites that produced targeted, tailored content that ranked. In addition to that strategy and content creation, she also has experience as an editor and content management (including freelancers.) Experienced in: SaaS industry knowledge - content strategy - HR - content creation - SEO content - social media management - written communication - content management - web content creation - digital production - knowledge briefs - feature writing - analytics & data analysis - marketing plan development - project management - search engine optimization - SEO writing

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